Michael Dell's Plans To Take His Company Private "Right On Schedule"
dd Article Headline: Michael Dell's Plans To Take His Company Private "Right On Schedule"DD Article Teaser: By James R. Gregory, Founder and CEO, CoreBrandAs a participant during Dell's last major...
View ArticlePR Storytelling: How to Develop Your Brand's Story
dd Article Headline: PR Storytelling: How to Develop Your Brand's Story DD Article Teaser: ByBrian Bennett, President, STIR Advertising & Integrated MessagingBrands on the surface can seem...
View ArticleNew Brand-Power Rankings Report Shows Overall Decline in Consumer Sentiment...
dd Article Headline: New Brand-Power Rankings Report Shows Overall Decline in Consumer Sentiment and Confidence: Financial Services Sector Continues to Reel from the Recovering Economy, CoreBrand...
View ArticleThe Good, Bad, and Ugly --- Social Media's Impact on Your Brand
dd Article Headline: The Good, Bad, and Ugly --- Social Media's Impact on Your Brand DD Article Teaser: By Bob Kelleher, Author, "Creativeship: A Novel for Evolving Leaders"There's no denying that...
View ArticleAs Global Ad Spend is Predicted to Increase in 2013, Brands Must Undertake...
dd Article Headline: As Global Ad Spend is Predicted to Increase in 2013, Brands Must Undertake Research to Ensure Their Effectiveness, New Cint Research Finds DD Article Teaser: With an increase in...
View ArticleMasonBaronet Names Fitzgerald as New Art Director
dd Article Headline: MasonBaronet Names Fitzgerald as New Art DirectorMasonBaronet (www.masonbaronet.com/), a marketing communications firm located in Dallas, announced the hiring of Sam FitzgeraldDD...
View ArticleCulturally Vibrant Brands: New Added Value Report Showcases Winners and...
dd Article Headline: Culturally Vibrant Brands: New Added Value Report Showcases Winners and Losers in the Culture Wars --- Google, Apple and Other Tech Giants Are Making the Most Powerful Connections...
View ArticleConsumers Think Advertising Can Change the World --- Can the Industry Rise to...
dd Article Headline: Consumers Think Advertising Can Change the World --- Can the Industry Rise to the Challenge? New Research Study Shows Industry Pros Excel at Selling Client's Businesses --- But...
View ArticleAds Behaving Badly: Ford Apologizes for Insulting Ads in India --- Although...
dd Article Headline: Ads Behaving Badly: Ford Apologizes for Insulting Ads in India --- Although Ad Spots Never Officially Aired, Online Footage of Tied-Up Women in Car Trunk Ignites Social PR...
View ArticleKey Considerations Driving Financial Brand Marketers' Investment in Digital...
dd Article Headline: Key Considerations Driving Financial Brand Marketers' Investment in Digital Revealed In New Study: Mobile, Social, Video and Content-Based Marketing Set to Receive Largest...
View ArticleBrand Activation Association Announces The Winners of The First-Ever Brand...
dd Article Headline: Brand Activation Association Announces The Winners of The First-Ever Brand Brilliance Awards, Recognizing The Most Dynamic Marketers In The U.S. DD Article Teaser: Ranging from...
View ArticleAnthony Weiner's New York Times Interview: Did His PR Work?
dd Article Headline: Anthony Weiner's New York Times Interview: Did His PR Work? DD Article Teaser: Posted on the Mr. Media Training blog on April 10 by Brad PhillipsAnthony Weiner's attempt at a...
View ArticleInvodo Issues "Eight Rules of Consumer Engagement With Video": Based on New...
dd Article Headline: Invodo Issues "Eight Rules of Consumer Engagement With Video": Based on New Research Studying Consumer Behavior with Video, Rules Are Intended to Bust Myths DD Article Teaser:...
View ArticlePlanning for Success: The Savvy Way to Write a Brilliant Marketing Plan
dd Article Headline: Planning for Success: The Savvy Way to Write a Brilliant Marketing Plan DD Article Teaser: By Brian Bennett, President, STIR Advertising & Integrated MessagingToday a lot of...
View ArticleBrands Now Have Control Over Social Media Results: For the First Time, It's...
dd Article Headline: Brands Now Have Control Over Social Media Results: For the First Time, It's Possible to Measure Consumer Response to Social Media with Pente, An Innovative New Planning Tool DD...
View ArticleGreteman Group Hires Smith as Graphic Designer
dd Article Headline: Greteman Group Hires Smith as Graphic Designer Wichita-based marketing communications firm Greteman Group (www.gretemangroup.com) has hired Meghan Smith as graphic dDD Article...
View ArticleWhy Do Service-Oriented Brands Think That Branding Strategies Won't Work For...
dd Article Headline: Why Do Service-Oriented Brands Think That Branding Strategies Won't Work For Them? DD Article Teaser: By David Warschawski, Founder and CEO, WarschawskiOne of the most frequent...
View ArticleControversial Public Positions by Brands Can Be Positive for Business,...
dd Article Headline: Controversial Public Positions by Brands Can Be Positive for Business, According to New WrightIMC Report, "Should Your Brand Take A Stand?"DD Article Teaser: Traditional...
View ArticleNike Stomps On All Others When It Comes To "Socially Devoted" U.S....
dd Article Headline: Nike Stomps On All Others When It Comes To "Socially Devoted" U.S. Brands On Twitter, According To Socialbakers 2013 Q1 Report DD Article Teaser: Results of Socialbakers' latest...
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